Recently, Siemens Digital Industries Group held a media communication meeting in Beijing. Leaders and media teachers reviewed Siemens Digital Industries Group’s “highlight moments” in 2020 and introduced the company’s business plan for 2021.
In 2020, the severe impact of the “black swan” of the new crown epidemic on global economic development is obvious to all, and the industry/manufacturing industry, as an important support for my country’s national economy, has also undergone severe tests. Unexpected problems such as workers being unable to arrive at work, market depression, and changing user needs have become the “last straw” that crushed traditional factories with the outbreak of the epidemic, and made them truly realize the importance of digital transformation. We can see that those companies that have achieved certain results in digital transformation can have sufficient resilience and flexibility in the face of sudden risks and uncertainties, and adjust their business in a timely manner with the help of artificial intelligence, industrial Internet and other technologies.
Recently, the Ministry of Industry and Information Technology issued the “Notice on Printing and Distributing the “Industrial Internet Innovation and Development Action Plan (2021-2023)” to deploy in infrastructure, integrated applications, technological innovation, industrial ecology, security and other aspects. The action plan is under the guidance of the “Guiding Opinions of the State Council on Deepening the “Internet + Advanced Manufacturing Industry” to Develop the Industrial Internet”, and is closely linked with the “Industrial Internet Development Action Plan (2018-2020)” released in 2018. The coordinated promotion of more than 10 ministries and commissions shows the country’s determination to implement the industrial Internet, a major industrial strategy.
Today, my country’s industrial Internet has entered a period of rapid development, and the technology and system systems have become mature, and the industry has successfully landed. Against this background, Siemens Digital Industries Group recently held a media communication meeting in Beijing. Leaders and media teachers reviewed Siemens Digital Industries Group’s “highlight moments” in 2020 and introduced the company’s 2021 business planning.
The Chinese market is booming
Wang Haibin, Executive Vice President of Siemens (China) Co., Ltd. and General Manager of Siemens Greater China Digital Industry Group, said, “In fiscal year 2020, despite the impact of the new crown epidemic, Siemens’ business in the Chinese market still achieved positive growth. At the same time, Siemens China Digital Industries Group achieved double-digit growth in the fourth quarter, which is a strong driver of Siemens’ global business.”
Siemens Digital Industries Group focuses on industrial manufacturing. Its business covers a wide range of product lines in process industry, discrete industry and hybrid industry. It helps customers realize the transformation from automation and standardization to digitalization and intelligence, and uses digital twin technology to build product design and product design. The “digital twin” of the three links of manufacturing and product performance drives production line optimization and product iteration by comparing the data differences between design parameters and actual products.
Based on long-term attention and in-depth research on the Chinese market, Wang Haibin proposed that in the future, Siemens’ digital industrial business will have three major driving forces:
Market-driven: The state has increased investment in the construction of new infrastructure such as 5G, edge computing, cloud computing, and industrial Internet, creating a favorable market environment for the development of the digital industry.
Driven by “internal circulation”: China still has a lot of room for development in inland and western regions. Many customers are migrating from coastal areas to the central and western regions, and the demand for digital transformation is increasing.
Driven by consumer demand: Consumers’ increasing demand for personalized and customized products has stimulated the demand for agile development and flexible production in the industrial manufacturing field, which in turn drives the development of the digital industry.
Over the years, Siemens has actively promoted the application of intelligent manufacturing in the domestic market, provided technical support for the implementation of Industry 4.0, and worked with solution providers and traditional electrical engineering companies to provide users with comprehensive solutions combining OT and IT. In addition, under the guidance of policies, Siemens has gathered scientific research think tanks and manufacturing enterprises to jointly build an ecosystem and jointly promote the digital transformation of China’s industries.
Finally, Wang Haibin shared the new vision of Siemens Digital Industries Group with the media teachers present: “‘We create sustainable industrial innovation for a world we want to live in, today and tomorrow’, we can understand it as everyone wants to live In a better world, this better world needs key innovation support from the industry. Among them, ‘continuous industrial innovation’ is precisely the mission of Siemens Digital Industries Group.”
Build an ecosystem together and create the future of automation
Under the guidance of the Chinese government’s “new infrastructure” policy, the Factory Automation Division has also actively participated in the development of this field. For example, we provide complete solutions for vast data centers, 5G modules, subways and tunnels. In addition, we are also committed to helping Chinese enterprises to carry out digital transformation, especially the construction of digital factories. And it has provided leading end-to-end solutions for the metallurgical industry, the automotive industry, the semiconductor industry, and electric vehicle batteries for a long time, helping all walks of life to build digital factories.
Joerg Westerholt, Vice President of Siemens (China) Co., Ltd. Digital Industry Group and General Manager of Factory Automation Division, proposed that looking forward to the future, the automation market is divided into three categories: automation solutions for simple applications, suitable for all applications and Totally integrated automation and digital solutions for the industry, as well as the automation of the future.
For the automation market of simple applications, the Factory Automation Division can meet the needs of customers in the broad market and provide a complete set of cost-effective solutions, such as SMART PLC, SMART IPC, SMART HMI (economical PLC, economical industrial computer, economical human-machine interface) ). In this area, customers are very price-sensitive and Siemens is very competitive.
In the standard automation or high-end automation market, function and efficiency are the core content. Siemens has a comprehensive SIMATIC product portfolio and ensures efficient performance, providing different products and solutions for the entire industry. The safety PLC of Siemens can guarantee the daily safe production of workers, and the redundant PLC can ensure the machine runs with high reliability 24 hours a day.
Siemens continues to explore the “automation of the future” and is committed to being “a major contributor to this trend”. In the future, the Factory Automation Division of Siemens Digital Industries Group will build an ecosystem based on edge computing, organically combine OT and IT, and leverage its AI capabilities to assist customers in developing AI applications suitable for enterprise business, helping customers improve productivity and product quality , to achieve more flexible and safe efficient production.
Wei Yuege introduced in a subsequent interview that Siemens can develop highly customized, business-oriented APPs together with customers, customers provide processes, and Siemens provides automation knowledge. Siemens has established a related team for this purpose. The main business is to assist customers to jointly develop industrial edge APPs. On the basis of APPs, richer business models can be expanded to build a long-term ecosystem.
More blossoms to fully assist the digital transformation of enterprises
Yao Jun, Vice President of Siemens (China) Co., Ltd. Digital Industry Group and General Manager of Process Automation Division, introduced to the participating media how Siemens has helped factories in chemical, sewage treatment, pharmaceutical and other fields increase efficiency and quality during the epidemic:
Water industry: The Web-based control system SIMATIC PCS neo can realize remote debugging and deployment, which solves the problem that technicians cannot be present during the epidemic. In addition, Siemens also launched the DPS digital pumping station, adding functions such as diagnostic prediction and maintenance.
Sewage treatment: Toxic gases released from underground sewage can easily cause harm to inspectors. Siemens uses RTLS technology to monitor the positioning of inspectors in real time. If they stay for a long time, there is a danger of early warning, and the accuracy can reach 10cm.
Pharmaceutical field: Siemens helps companies such as Sinopharm Rongsheng, Shandong Ruiying, and Beishengyan to establish digital production lines.
Petrochemical industry: Siemens helped Sinopec Qingdao Refinery & Chemical Co., Ltd. successfully deploy the SiePA predictive maintenance system to help customers improve operation and maintenance efficiency; realize real-time optimization of process models through digital twins.
Industrial communication and identification solutions: As an indispensable and important part of digitalization, it is not only used in the process industry, but also in discrete industries such as logistics to provide customers with complete communication solutions from OT to IT, including wired, wireless, AGV and other technologies .
In the future, Siemens will increase investment in the chemical industry, and use digital means to help fine chemical, biochemical and other sub-sectors achieve cost reduction and efficiency improvement.
Native digitization helps factories rapidly increase production capacity
Li Lei, general manager of Siemens CNC (Nanjing) Co., Ltd., said: In fiscal year 2020, in the face of the improvement of national living standards and changes in product demand, the Siemens Motion Control Division adjusted its strategy in a timely manner. Through intensive cultivation in the material manufacturing, textile and other industries, it has achieved strong positive sales growth. In the future, Siemens will cooperate with partners and experts in various industries to promote combined products in aerospace, automobile manufacturing and other fields.
Li Lei also introduced the new Siemens Nanjing factory, which is about to be completed and put into production, to the participating media, which is the first native digital factory of Siemens. The so-called “native digitization” refers to the establishment of a simulation model from the first day of the project. The entire process from demand analysis to conceptual design, Module design, detailed design, construction, and operation management of the plant is entirely based on digital twin technology. In this process, the general data platform can call all data for simulation, simulation, practice and adjustment, so as to realize real-time monitoring and agile feedback in the operation process.
For example, in the factory planning and design stage, based on the modeling and simulation functions of Siemens digital industrial software, the simulation model of each design stage is established, and then based on the output rate, equipment utilization rate, personnel work efficiency, yield rate, energy utilization rate, Indexes such as material flow efficiency, personnel walking distance, and in-process inventory are used to find the optimal solution in the model verification.
According to Li Lei, Siemens’ native digital factory will increase production capacity by nearly 2 times, shorten the time to market by 20%, increase the efficiency of personnel utilization by 20%, and increase the utilization rate of factory space by 40%.
Keep up with the demand and work with customers to innovate together
Wang Biao, Vice President of Siemens (China) Co., Ltd. Digital Industry Group and General Manager of Customer Service Division, said, “Whether it is before or after the epidemic, the mission of Siemens Industrial Services has not changed, that is, to closely focus on customer needs and work with customers. Innovate and provide customers with digital services in four aspects: equipment, assets, people, and processes.”
During the epidemic, engineers were unable to arrive at the site in time, so Siemens developed a remote service “Smart Card”, which allows engineers to solve on-site problems remotely in the background, and provides customers with many virtual products including training through the e-commerce platform.
After the resumption of work, Siemens helped customers in the catering industry deploy an intelligent food delivery system to reduce labor and ensure safety after resumption of production; help customers in the automotive, steel and other industries to complete predictive analysis, manage factory production information, and achieve “more, faster, better savings”. “The goal.
In the future, Siemens will replicate and promote the experience accumulated in the process of digital transformation of global factories through the “CIO” model (ie C-consultation, I-implementation, O-operation optimization), and continue to work with partners to develop the industry Digital service, embrace the digital future!
Create a closed loop to enhance the core competitiveness of software
Liang Naiming, global senior vice president of Siemens Digital Industry Software and managing director of Greater China, shared the achievements of Siemens’ industrial digital software business in 2020 and the outlook for 2021 with the participating media online. He introduced, “Software is something that cannot be seen or touched. It is not the same as hardware, but in fact, the software strength of many enterprises is the core competitiveness.”
The latest Xcelerator launched by Siemens includes the entire process from product design, production planning to product manufacturing, production execution, and optimization iterations, creating a closed loop of product application, factory ergonomics and production safety, and integrating all data with multidisciplinary physical operations.” Tie” in the whole life cycle of the product, and iterate and innovate the product continuously within this closed loop.
Liang Naiming said: “Siemens is an industrial software company that can provide end-to-end products and solutions. Through software, the complete manufacturing cycle of product manufacturing, production planning, production execution, and safety production is covered by Xcelerator. At present, Siemens is a leading As an industrial software provider, we can assist in integrating different products of different manufacturers to achieve coordinated operation, so that customers can focus on their own industrial research and development and product manufacturing, and provide customers with the greatest value.”
At the end of the exchange meeting, Wang Haibin, Executive Vice President of Siemens (China) Co., Ltd. and General Manager of Siemens Digital Industries Group in Greater China, when answering questions from reporters, took the upgrade of an elephant into a “perfect elephant” as an example, explaining the era of Industry 4.0. Every link of production and manufacturing should be upgraded to future technologies under the blessing of digitalization, so as to realize the interconnection of data, create a better computer-aided intelligent manufacturing model, and then form a higher level of intelligence, and upgrade the factory to ” The perfect factory”. In the future, Siemens Digital Industries Group will continue to focus on factory automation, digitalization and intelligent industries, and help China’s manufacturing industry complete the upgrade of the “perfect elephant”!
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